Motorists on the Nakuru-Nairobi highway and rally-goers are receiving an important reminder to stay safe on the roads this week, thanks to AA Kenya’s road safety campaign.
AA has set up a roadside team, accompanied by a mascot, to engage drivers with important safety messages.
The robot mascot, which has become a hit with drivers is drawing smiles, honks, and even photo opportunities as motorists stop to interact with it. Many have acknowledged the important reminder, showing that the safety message is making an impact.
This initiative comes as traffic on the busy highway spikes due to the ongoing rally, and AA Kenya is working to ensure that road users remain cautious and responsible behind the wheel.
The roadside efforts were led by Francis Theuri, AA Kenya’s Group Managing Director, Timothy Keli, Director of Mobility Services and Tabitha Wanjiku, the Head of Membership, who were present to support the safety drive.